International Airport Digital Transformation with Sitefinity Cloud and Multisite

How a Leading International Airport Improved the Experience of Over 50 Million Passengers with Sitefinity

A leading international airport serving over 50 million passengers annually overcame outdated on-premises infrastructure by migrating to Sitefinity Cloud, unifying multiple websites with Multisite, and integrating flight search, CRM, PR broadcasting, and chat systems.

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Outdated Infrastructure and Fragmented Multi-Site Management

Outdated On-Premises Infrastructure

The airport was operating multiple websites on an aging on-premises infrastructure, resulting in limited scalability, slower performance, and significant difficulty in maintaining and updating websites efficiently to meet growing passenger demands.

Multiple Disconnected Websites

Managing multiple websites hosted across different servers created unnecessary operational complexity and occasional synchronization issues, making it difficult for content editors to maintain a consistent digital experience across all airport touchpoints.

Limited Integration Capabilities

The existing system lacked seamless integration with critical services — including flight search, PR broadcasting, customer chat, and CRM — leaving significant gaps in the airport's ability to deliver a unified and responsive passenger experience.

Cloud Migration, Website Unification, and Deep System Integrations

Sitefinity Cloud Migration

By migrating the airport's digital presence to Sitefinity Cloud, we addressed core infrastructural challenges out of the box — delivering a more reliable, scalable, and high-performing environment without the overhead of on-premises management.

Website Unification with Sitefinity Multisite

Leveraging Sitefinity's Multisite feature, we unified the airport's previously fragmented websites under a single platform, streamlining workflows for content editors and eliminating hard-to-troubleshoot synchronization errors across sites.

Critical External System Integrations

We integrated several key services to enhance functionality: a PR system for effective message broadcasting, a new flight search service to simplify the traveller journey, an external chat solution for real-time customer support, and a CRM integration to align passenger requests, complaints, and feedback with internal procedures.

Enhanced Passenger Experience and Personalization Foundation

We revamped the digital representation of the airport's shops, restaurants, and relaxation areas, and laid the foundation for personalized traveller guidance by passenger type and terminal. Going further, we reverse-engineered several existing functionalities to deliver valuable optimization insights directly to the client.